Diego Rueda Luque

Manager of Business Intelligence at Destácame

Diego Rueda Luque has a diverse range of work experience. Diego started their career at Pérez y Pérez constructora S.A. as a Supervisor in 2013. Diego then moved on to Nexodos Studio in 2015, where they interned and provided support in the development of a marketing plan. In 2018, they had an internship at Zona Franca Iquique (ZOFRI S.A.).

Diego's career in data analysis and science began in 2019 at Itaú Chile. Diego initially worked as a Data Analyst, where they were responsible for gathering data requirements, extracting and transforming data for consumption, and ensuring data quality and integrity in consolidation projects. Diego then transitioned into the role of Data Scientist, where they designed analytical solutions, developed and monitored predictive models using machine learning, and worked on various projects focusing on product propensity, pricing optimization, and customer segmentation.

Diego's next role was at Parque Arauco in 2021, where they served as an Analytics Lead. In this position, they designed and executed the B2C Analytics strategy for the Chile division of Parque Arauco. Diego acted as a liaison between business areas and data, leading and supporting cross-functional teams and promoting a data-driven culture within the division.

In 2022, Diego joined auto.cl as the BI Director. Diego held this position until 2023 when they moved to Destacame as the Manager of Business Intelligence. Unfortunately, the specific details of their roles at auto.cl and Destacame were not provided.

Overall, Diego Rueda Luque has gained significant experience in business intelligence, analytics, and data science throughout their career, demonstrating expertise in data-driven decision-making, predictive modeling, and driving strategic insights.

Diego Rueda Luque obtained a Magíster degree in Finanzas e Inversiones from Universidad Diego Portales, which they attended from 2021 to 2022. Diego also completed a Diplomatura in Finance Analytics at Universidad de Chile in 2021. Prior to these, Diego pursued their undergraduate studies in Ingeniería Civil Industrial at Universidad Diego Portales from 2011 to 2018.

In addition to their academic degrees, Diego has multiple certifications. Diego completed a Data Engineering with Databricks program at Databricks in March 2021. Diego also obtained certifications in Cluster Analysis in R, Multiple and Logistic Regression, Correlation and Regression, Exploratory Data Analysis, Importing & Cleaning Data with R Track, and Intro to SQL for Data Science Course from DataCamp between 2018 and 2019. Diego's earliest certification is in Analyzing and Visualizing Data with Excel, which they received from Microsoft in September 2017.

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Timeline

  • Manager of Business Intelligence

    May, 2023 - present