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Shane O.

Data Analyst at Ding

Shane O. is a Data Analyst at Ding.com since January 2022, specializing in marketing analytics by collaborating with the marketing team to optimize performance and monitor marketing spend. Previously, Shane O. served as a Commercial Analyst at Bad Hombre Digital from July 2019 to January 2022, where responsibilities included independently implementing data analytics infrastructure using dbt Cloud and Google BigQuery. Earlier roles at Sportingbet Limited included Head of Fraud, overseeing fraud and AML strategy and team management, as well as a Fraud and Payments Data Analyst, where data analysis focused on fraud trends. Shane O.'s career began as a Telesales Agent at Sage Ireland. Educational background includes ongoing diplomas in Data Analytics from Fitzwilliam Institute and a Higher Diploma from National College of Ireland, complemented by a BA (Hons) in Psychology, Statistics, and Philosophy from Dublin Business School, and certifications in Fraud Prevention from IOB and APMG International.

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