Luciana Farina

E-business & Omnichannel Director at Etro

Luciana Farina has a strong background in e-commerce and omnichannel management. Luciana most recently held the position of E-Business & Omnichannel Director at Etro since July 2022. Prior to that, they served as the Global E-Commerce & Omnichannel Director at Christian Dior Couture from July 2018 to July 2022. Luciana also has experience at Fendi, where they held roles as Digital & E-commerce Director from April 2015 to May 2018, and Digital Manager and E-Commerce Project Manager from September 2012 to April 2015. Early in their career, they worked at Ermenegildo Zegna as an E-Commerce Manager from July 2009 to September 2012, a Web Editor from July 2005 to December 2010, and an HR assistant from September 2004 to June 2005.

From 1997 to 2003, Luciana Farina attended Università degli Studi di Bergamo where they pursued a degree in Languages and Communication. Luciana successfully completed their studies and achieved a degree with a score of 102/110.

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Timeline

  • E-business & Omnichannel Director

    July, 2022 - present