Adriana Santamaría

Adriana Santamaría is the Head of Marketing & Innovation Latam at Goldfish Influencer Marketing. She previously held roles such as Directora de Estrategia y Canales Digitales at Grupo CCP and Directora de Planeación Estratégica at Ogilvy Colombia. Adriana also has experience as a Docente Cátedra at Universidad EAFIT and has a background in various areas of marketing, communication, and strategic planning. Throughout her career, she has managed integral client projects and led the development of brand positioning strategies across different industries. Adriana holds a Magister in Administration from Universidad de Viña del Mar and has completed various courses in digital marketing, brand management, and strategic direction.