Hotspex and our team of brand building professionals are on a mission to become the world’s most innovative and impactful brand builders. We are working with 9 of the top 10 global advertisers in over 33 countries to drive brand growth by accelerating the speed to market of new ideas, while helping reduce risk and non-marketing dollar spend.

Many companies talk about emotions, but Hotspex deepens brand builders’ understanding of human motivation to unlock brand growth. Their globally validated and proprietary human motivation measurement platform ensures that global brands trigger consistent emotions, personality associations, sensory cues, and rational benefits across all touch points along the shopper journey. 

Recently voted among the top most innovative insights consultancies according to GRIT, Hotspex is focused on innovation, including cutting edge research related to mental availability, mental memory structures, and implicit measurement.

Advertising

Consumer Services

Hotspex

Shane Skillen

Sabrina Clarke Duffy

Lyda Forero

Kasia Kosticin

Luke Austin

Scott Barlow

Gera Nevolovich

The Research and Analysis team at Hotspex plays a critical role in driving brand growth by conducting innovative and cutting-edge research. They utilize proprietary human motivation measurement platforms to understand and predict consumer behavior, emotions, and sensory responses. This information helps their global clients, including 9 of the top 10 advertisers, to create consistent and impactful marketing strategies across various touchpoints, accelerating the speed to market for new ideas while minimizing risks and non-marketing expenditures.

Research and Analysis

Leadership Team

Software Development

Research and Analysis

About

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Other teams at Hotspex

Leadership Team

Software Development