Tashir Lee is an experienced professional in IP marketing, brand management, and legal affairs with a robust background in music and media licensing. Currently serving as Director of IP Marketing and Brand Management and Director of Product and Commercial Counsel at Impossible Foods since June 2018, Tashir previously held the position of Director of Business and Legal Affairs at Viacom, where responsibilities included negotiating various agreements and counseling on licensing matters. Prior experience includes management of music and media licensing for BET, ownership of New Venture Consulting, and legal roles at DLA Piper and Keller and Heckman LLP, along with an internship at the United States Attorney's Office. Tashir holds a JD from the University of Pennsylvania Carey Law School and a BS in Industrial and Labor Relations from Cornell University.
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