Barbara Frey Olson

Barbara Frey Olson has a diverse and extensive work experience. Prior to their current role as Vice President of Strategic Services at The Lacek Group since 2018, they worked as a Marketing Consultant in independent consulting from 2012 to 2018. Barbara Frey also served as the Marketing Lead for MEND After Cancer (now Mend Together) from 2017 to 2018. From 2014 to 2017, they held the position of Senior VP of Loyalty & 1:1 Solutions at Cogensia, a CAC Group Company. Before that, they were the VP Senior Director of Marketing at Best Buy from 2008 to 2012. Barbara's previous experience includes the role of VP of Enterprise Marketing & Client Services at Carlson Marketing Group from 1998 to 2007 and the position of Senior Vice President of Client Services at Wiken Promotion and Advertising from 1989 to 1998.

Barbara Frey Olson enrolled in the University of Minnesota - Carlson School of Management, where they completed the Executive Leadership Program. Barbara Frey also earned a Bachelor of Science (BS) degree in Marketing & Finance from the same institution. Further details about the start and end years of each program were not provided.