Inbar Lasser-Raab is an advisor at Lightbits Labs. Inbar has also served as a Technology Marketing advisor and mentor for startups and mid-size companies. In this role, they helped companies develop business and brand strategies, including transformative company and product positioning, definition of targeted buying centers, value proposition development, messaging and story development for relevant audiences, and creation of digital customer journeys and campaigns.
Inbar is also passionate about Girls in STEM efforts and works to educate students and their parents about making such choices. Inbar also gives guest lectures to businesses and educational institutes.
Prior to their current role, Inbar served as Vice President Products Marketing for the Enterprise portfolio at Cisco Systems. In this role, they were responsible for all aspects of the product marketing mix for Cisco's enterprise products. Inbar also served as Vice President of Marketing at Riverstone Networks and Alcatel-Lucent.
Inbar Lasser-Raab has a Master of Business Administration (MBA) in Marketing from the Leavy School of Business and Administration at Santa Clara University.