Alexandra Sourgens-Bonnot

Alexandra Sourgens-Bonnot is a CRM Campaign Manager at Mappy since May 2021, specializing in push notifications and in-app messaging, user segmentation, performance analysis, and social media management. Prior to Mappy, Alexandra served as a Product Marketing Manager at Le Figaro, overseeing CRM strategies and project management focused on subscriber retention. Experience also includes a role as a Research and Sales Executive at Mediametrie NetRatings, where responsibilities involved advertising solutions and customer relationship management. Additional positions include Digital Marketing Assistant at Les Echos, Web Project Assistant at Le Figaro, and Junior Controller at Thales Services. Alexandra holds a Master's degree in Culture et Numérique from Ecole des Médias et du Numérique de la Sorbonne and another Master's degree in EEM from Université Paris Dauphine - PSL.