Hicham Oumrim is an accomplished marketing technology expert with extensive experience in driving digital transformation and enhancing marketing efficiencies across various industries. Currently serving as VP of Marketing Technology and Enablement at Mastercard since January 2020, Hicham previously held leadership roles at Neustar, Inc., EY, Citi, Operative, and Educational Networks, Inc. Notable achievements include managing marketing analytics teams for major AdTech partners, architecting innovative marketing technology solutions, and spearheading digital marketing transformation initiatives. Hicham holds a Master's Degree in Management of Technology from New York University and a BBA in Computer Information Systems from Baruch College, along with a Product Management Certification from General Assembly.
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