The Marketing and Communications team at Mattel strategizes, develops, and executes marketing initiatives and communication campaigns to promote Mattel's iconic brands, products, and experiences. They engage consumers across various channels—digital, retail, and media—while managing internal and external messaging, brand storytelling, and global brand consistency. The team also leverages data analytics to optimize marketing performance and enhance customer engagement, ensuring the successful positioning of Mattel's broad portfolio in the marketplace.
Adam Krell
Senior Manager, Global Communi...
Aimee L.
Vice President, Global Franchi...
Alexandra Heimann
Director | Barbie Global Brand...
Catherine Frymark
EVP, Corporate Communications
Chase Elliott
Senior Manager, Digital Market...
Jennifer Jones
Head Of Brand Messaging
Kayla Bogucki
Director Of Brand Marketing, M...
Kelly Powers
Director, Global Brand Communi...
Kerri Mital
Director, Internal Communicati...
Nathan Baynard
Vice President, American Girl ...
Pamela Velarde
Vice President, Omni-channel R...
Rylee Takahashi
Digital Marketing Coordinator
Ted Silverman
D2c Marketing & Analytics