Kati Pulkkinen

Kati Pulkkinen is an experienced marketing and e-business professional with a strong background in Salesforce Marketing Cloud and digital service development. Currently working at MetroAuto Oy as a Koordinaattori, Salesforce ja Markkinointi, Kati is responsible for implementing and managing Salesforce Marketing Cloud, overseeing quality control and certifications, and assisting with other marketing tasks. Previous roles include e-Business Development Manager at UPM Communication Papers, where Kati focused on the development of the UPM Customer Online portal, and Marketing Specialist at UPM - The Biofore Company, where responsibilities included global development of customer portals and user management. Kati's career spans various positions in marketing and project management, showcasing a solid foundation in service design and user engagement.