Beth A. Sierra

Director, Global Professional Education at MicroPort Orthopedics

Beth A. Sierra has a strong background in sales and leadership roles in the medical field. Beth A. is currently the Director of Global Professional Education at MicroPort Orthopedics. Prior to this, they worked at Arthrex as the Director of Training, Medical Education & Leadership Development, where they educated and trained the sales force, healthcare professionals, and leadership teams. Beth A. also developed and delivered leadership programs and facilitated team building.

Before Arthrex, Sierra was the Regional Sales Director at OsteoMed, where they built relationships with surgeon leaders and exceeded sales forecasts. At Stryker, they served as the Senior Area Sales Director for the West Region, overseeing the recruitment, development, and growth of the Sports Medicine/Orthopedic sales channel. Beth A. also had P&L responsibility and successfully increased sales in the specialty market segment.

Sierra's previous experience includes the role of Global Director, Education & Sales Development at Sonoma Orthopedics, where they designed and implemented a global education and sales development platform. Beth A. also worked at Smith & Nephew Endoscopy as the Clinical Key Accounts Manager, where they achieved excellence awards and demonstrated exceptional leadership qualities.

Additionally, Sierra worked at Endocardial Solutions Inc and US Surgical in sales and management positions, where they successfully developed new accounts, exceeded sales quotas, and enhanced utilization and indications for clinical use. Beth A. also strategized and implemented domestic sales plans, managed sales budgets, and introduced new technologies in the knee and shoulder market segments.

Throughout their career, Sierra has consistently demonstrated strong leadership, relationship-building, and sales capabilities, leading to the achievement of performance objectives and exceeding sales forecasts.

Beth A. Sierra's education history includes studying Advertising at Michigan State University, where they obtained their Bachelor of Science degree. The start and end years of their time at Michigan State University are not provided. Additionally, there is a mention of Pepperdine University, but no information about the degree obtained or the field of study pursued.

Links

Timeline

  • Director, Global Professional Education

    October, 2020 - present