We’re looking for an Associate Media Director to join our Advertising Area.
When you come work with us, here’s what you’ll find:
- Work that is meaningful. We are a fast-paced, deadline-driven consulting firm that only works with nonprofit clients who are essential to advancing the cause of justice, alleviating suffering, and solving the greatest challenges we face.
- Commitment to Anti-Racism, Equity, and Inclusion (AEI). We envision an anti-oppressive workplace that ensures an inclusive employee experience, promotes equitable outcomes for staff, and supports clients to center accessibility and anti-racism in their programs.
- Colleagues you can count on. Kind, dedicated, passionate people who work collaboratively to get things done and help you do your best.
- An organization that embraces change. We strive to improve and adapt and always seek new ways that we can contribute to a just, inclusive, and sustainable world. We are also continually working on making M+R a better place for our staff.
So that’s us. Now about the work:
- We run advertising campaigns that raise money and create change for our clients. Great big ones you read about in the news and tiny ones you’ve never heard of that are saving lives. Lots of politically progressive groups -- Planned Parenthood, League of Conservation Voters, PETA. Environmental groups such as NRDC and Oceana, and our clients also include organizations that are working in the most dire situations in the world such as the International Rescue Committee.
- Day-to-day, we’re raising revenue, acquiring new donors and supporters, winning campaigns and elections, and improving brand and issue recognition.
Here’s what you’ll be doing in this role:
- Develop smart digital advertising plans to meet fundraising, advocacy, and lead generation goals.
- Work with a team of media buyers and media planners to implement, manage, and QA digital advertising campaigns across our clients. This includes display, video, mobile, SEM, and Facebook advertising.
- Provide guidance to graphic designers and client teams on effective creative and copy.
- Negotiate terms with advertising vendors, review and finalize contracts, and approve invoices.
- Review and monitor media buys - digging in on performance and settings in multiple ad platforms to make recommendations for adjustments to optimize results.
- Evaluate digital advertising performance – review reports and produce analysis and recommendations on campaigns.
- Drive client strategy and advertising planning meetings. Confidently present ideas and results to clients.
- Research new advertising venues and stay abreast of online advertising trends; develop and maintain relationships with vendors and partners.
- Consistently use findings to inform best practices and train staff.
- Assign and review junior staff deliverables - providing feedback, coaching, and guidance at every step.
- Be a visible and vocal presence by actively contributing to our organizational culture and building inclusive spaces within your teams and across M+R.
- Do your part to help us run smoothly - including carefully tracking all of your client hours.
Skills and experiences required for this role:
- 5-7 years of digital advertising experience that includes leading digital advertising strategy and media planning for clients in an agency setting.
- Experience running integrated campaigns including programmatic display and video, social media, and search.
- In-depth understanding of how to optimize performance in digital platforms to meet client KPIs, including experience actually pulling the levers yourself.
- Experience developing effective ad creative for direct response.
- Ability to communicate persuasively in a way that articulates your ideas and conveys your expertise, whether on the phone, in-person, or in writing.
- Experience supporting the professional development of more junior staff or interns.
- Demonstrated ability to craft meeting agendas to identify project goals and ensure successful outcomes.
We love hearing from anyone who strives to make the world a better place! Not sure if you meet all of the qualifications? There is no harm in applying! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply!
Skills and experiences we expect of all M+R employees:
- Demonstrated commitment to anti-racism, equity, and inclusion.
- Demonstrated ability to work collaboratively to gain trust and give respect to others through honesty, integrity, kindness, empathy, and authenticity.
- Acute attention to detail and demonstrated ability to prioritize time to meet deadlines for multiple projects.
- Proven track record to successfully pick up new skills, including learning new technologies.
- Drive to seek what can be improved and offer ways to fix any potential roadblocks.
- Comfort admitting what you don’t know and recognizing that feedback is part of the learning process.
- Ability to communicate persuasively in a way that articulates your ideas and conveys your expertise, whether on the phone, in-person, or in writing.
- Able to work within equitable and inclusive decision making models in moving decisions and initiatives forward.
Salary and benefits:
- This is an exempt, unionized position, represented by the Washington-Baltimore News Guild. The salary for this position is $103,778. As part of M+R’s commitment to compensation equity and transparency, we have a no negotiation policy. Salary negotiations can introduce bias and perpetuate wage inequality. Staff at M+R who successfully meet their performance expectations have regular opportunities for promotion with accompanying increases in compensation.
We also offer a generous benefits package:
- Three weeks vacation, three personal days, and 15 paid sick days;
- Medical, dental, and vision benefits with premiums fully paid for by M+R for individual employees;
- 401(k) plan with employer match;
- Quarterly discretionary profit-sharing contributions;
- Flexible work schedules and the option to work remotely anywhere within the United States and its territories with broadband internet;
- Annual $1,000 professional development stipend;
- Flexible Spending Accounts for medical, dependent care, and transit.