Tom Burrow

Tom Burrow is an accomplished digital and customer experience leader with extensive experience in the fashion, footwear, and airline industries. Currently serving as the Chief Customer and Digital Officer at Mulberry England since September 2025, Tom previously held the position of Chief Digital Officer at END., where responsibility encompassed the global online business and customer growth. Prior to that, significant roles at Reebok included Vice President of Digital Brand Commerce and Senior Director of Customer Experience, overseeing digital strategies and a substantial annual revenue. Tom has also contributed to adidas Group and Emirates, focusing on digital experience, mobile optimization, and strategic initiatives. Educational credentials include Executive Education from Harvard Business School and a BSc in Business Information Systems from Sheffield Hallam University.