Pedro Celeste

Pedro Celeste is the CEO of PC&A Consultores de Marketing Estratégico, an independent consultant focused on creating, developing, and monitoring Marketing & Sales Strategies to help companies succeed and gain a competitive edge in their market. Additionally, Pedro serves as the Academic Director and Associated Professor for the PhD Marketing Management program at Católica Lisbon School of Business and Economics. Pedro also writes columns on marketing and sales for various publications and is involved in training and consulting activities for the Associação Nacional de Farmácias. Pedro has a diverse educational background, including executive education from top business schools and a PhD in Marketing Management from Universidade Complutense de Madrid.