Michael Kamins

Michael Kamins is an experienced culture marketer with expertise in building brands via non-traditional marketing channels. He previously led music global partnerships and growth at TikTok (formerly, musical.ly), the world's most downloaded app in 2018 with over 1B downloads. Michael currently serves as the CEO of Humakina, one of OpenNest Labs’ portfolio brands. While completing his MBA at UCLA, Michael connected with Dr. Jeff Chen, the now-founder of UCLA’s Cannabis Research Initiative and Radicle Science. His time with Dr. Chen opened Michael’s eyes to the plant’s therapeutic potential (namely, sleep and anxiety), leading Michael to step into the Venture space and use his skills to drive acceptance for cannabis through building a relationship with the medical community. On the day-to-day, Michael has stepped into a leadership role at No. 9 to drive marketing and community building across the OpenNest portfolio.