Skylar Pannell

Skylar Pannell is a seasoned marketing professional with extensive experience in digital and social commerce strategies. Currently serving as a Sr. Social Commerce Strategist at Saatchi & Saatchi X since August 2022, Skylar develops and executes strategies for Procter & Gamble clients, driving engagement within major retailers like Walmart and Kroger. Previous roles include Digital Strategist at Saatchi & Saatchi X, focusing on digital marketing within Walmart's ecosystem, and Manager of Brand (Social) at Happy Egg Co., where Skylar enhanced brand presence through social media and content marketing. Additional experience includes senior marketing management at Soapbox Influence, community development management at American Cancer Society, and roles in eCommerce and marketing at Dillard's Inc. and Gearhead Outfitters, showcasing a solid foundation in brand development and digital engagement. Skylar holds a Bachelor's degree in Public Relations, Advertising, and Applied Communication from Arkansas State University.