Amanda Fitzjohn

Amanda Fitzjohn has a diverse work experience in the market research industry. Amanda started their career at Ipsos in 1998, where they served as a Data Analyst, Panel Sample Analyst, and Senior Panel Analyst. Amanda then joined Vision Critical in 2004 as the Director of Consulting Services. At Vision Critical, they also held roles such as Senior Panel Analytics Manager, Senior Manager of Analytics and Panel Management, and Director of Market Panels. In 2016, they moved to Maru/Blue, where they had various titles including Director of Voice of Market, Director of Profiling & Analytics, and VP of Profiling & Analytics. Amanda ended their work experience at Maru/Blue as the VP of Panel Operations, Quotations & Analytics in July 2023. Amanda's most recent position is as the VP of Panel Data Analytics at Sago, where they began working in July 2023.

Amanda Fitzjohn completed their Bachelor of Science (B.Sc.) degree with Honours in Statistics at the University of Manitoba from 1994 to 1998. In addition to their formal education, they have obtained additional certifications, including Learning Power BI Desktop, Power BI Data Modeling with DAX, and Power BI Essential Training (2019), all from LinkedIn in 2020.