Jenny Castro

Jenny Castro has a diverse work experience in marketing and project management roles. Jenny began their career as an Intern at the El Salvador Chamber of Commerce and Industry, where they gained valuable experience in customer service. Jenny then worked as a Project Assistant at One Source El Salvador, further developing their project management skills.

In 2015, Jenny joined MIGHTYCO.co as a Marketing Associate. In this role, they successfully managed two projects, including a digital travel magazine and a museum. Jenny was responsible for content preparation, social media post approval, and analyzing web data using Google Analytics. Jenny achieved notable improvements in website architecture, templates, and SEO, resulting in steady growth of the subscriber database.

In 2018, Jenny joined Smart Digital GmbH as a Junior Marketing Manager. Jenny has since been promoted to the role of Project Manager for Data-Driven Marketing. Their responsibilities include overseeing projects and utilizing data-driven strategies to optimize marketing campaigns.

Overall, Jenny Castro has demonstrated expertise in project management, marketing, and data analysis throughout their career.

Jenny Castro completed their Master of Science (M.Sc.) degree in International Management from Hochschule Furtwangen, where they studied from 2015 to 2017. Prior to that, they earned their Bachelor's degree in International Marketing from Universidad de El Salvador, where they attended from 2008 to 2012. In addition to their academic qualifications, Jenny also obtained the Marketing Cloud Personalization Accredited Professional certification from Salesforce Partners in September 2022.