CP

Ccxp Juliette Purser

Director, Client Success at SMG

Juliette Purser, CCXP, has a diverse work experience spanning over several companies and roles. Juliette is currently working at SMG - Service Management Group as the Director of Client Success, a position they have held since March 2022. Prior to this, they served as the Director of Client Insights at the same company from July 2019 to April 2022.

Before joining SMG, Juliette worked as a Freelance Strategist at Cherry London for a short period from February to May 2019.

Juliette also has extensive experience at McColl's Retail Group, where they held the position of McColl's Plus - Loyalty & Insight Manager from October 2014 to February 2019. In this role, they were responsible for overseeing all aspects of the loyalty scheme, including approving offers, managing promotions, and leading the strategic direction. Juliette also managed data insights and built relationships with partners to prioritize customer-centric approaches.

Their earlier career includes significant time at dunnhumby, where they held various roles over a period of ten years. As a Senior Delivery Team Manager from December 2012 to October 2014, Juliette led the "Nominations Stream," an automation project aimed at streamlining Clubcard campaigns at Tesco.

Prior to this, they served as the Category Lead for Frozen, Impulse & BWS and Senior Client Lead for Packaged Grocery from April 2008 to December 2012. Juliette played a crucial role in ensuring customer insights informed Tesco's commercial decisions related to ranging, promotion, pricing, and strategy. Juliette also managed board-level stakeholders.

Their career at dunnhumby began as an Account Executive and Account Manager for Tesco Clubcard Bonus from May 2004 to December 2006. In this role, they managed targeted till-point media campaigns and worked closely with the Tesco Clubcard team to deliver unique offers.

Overall, Juliette Purser, CCXP, has accumulated extensive experience in client success, customer insights, loyalty and insight management, and strategic decision-making. Their background in customer science and data-driven approaches has been instrumental in driving customer-centric solutions and delivering tangible benefits to businesses.

Juliette Purser, CCXP, completed their education history as follows:

From 1991 to 1998, they attended Ballyclare High School. No specific degree or field of study is mentioned for this period.

From 1998 to 2003, they pursued a Bachelor of Science (BSc Hons) degree in Physiology with Science French at the University of St Andrews.

In terms of certifications, Juliette Purser obtained the "Certified Customer Experience Professional" certification from the Customer Experience Professionals Association (CXPA) in June 2023. No further information about their additional certifications is provided.

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Timeline

  • Director, Client Success

    March, 2022 - present

  • Director Client Insights

    July, 2019

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