Magnus Roi

Magnus Roi has over 10 years of work experience in marketing and advertising. Magnus is currently the CMO at Son of a Tailor, a position they have held since January 2022. Prior to that, Magnus was the Head of Growth at Son of a Tailor from January 2020 to December 2021.

Before joining Son of a Tailor, Magnus worked at Unisport A/S, the biggest online football retailer in Northern Europe. Magnus served as the Performance Marketing Manager from August 2017 to December 2019, responsible for driving traffic on a global level and leading a team of marketing specialists.

Earlier in their career, Magnus worked at TRANSACT Denmark, where they held various roles. As Search Director from May 2016 to August 2017, they had overall responsibility for Paid Search activities for some of Denmark's biggest companies and international clients. Magnus achieved significant revenue growth and return on advertising spend for one of Denmark's biggest omnichannel companies. Before that, Magnus served as a Search & SEO Manager, Search Manager, and Search Coordinator at Resolution Denmark, where they focused on paid search, organic search, and strategic sparring.

Magnus also gained experience as a Market Intelligence Assistant at Invacare in 2012.

Overall, Magnus Roi has a strong background in marketing and has successfully contributed to the growth and success of various companies throughout their career.

Magnus Roi has a Mini MBA in Brand Management and Marketing from Marketing Week Mini MBA with Mark Ritson, obtained in 2022. Magnus also holds a Master's Degree in Economics and Marketing from Copenhagen Business School, earned from 2012 to 2014. Prior to that, Magnus completed their Bachelor's Degree in Economics and Business Administration from Copenhagen Business School, graduating between 2009 and 2012. In 2006 to 2008, Magnus attended Roskilde Business College, although no specific degree or field of study is provided. Additionally, Magnus has certifications in Google AdWords and Google Analytics from Google.