Bobby Markowitz

Director Marketing Acquisition at The Sporting News

Bobby Markowitz has a strong background in marketing and business development. Bobby most recently worked as the Director of Marketing Acquisition at The Sporting News. Prior to this, they held the role of Vice President of Affiliate Partnerships at ERC Benefits.

Before that, Bobby worked at Carousel Group as the Director of Loyalty and Growth, where they were responsible for leading international B2C marketing efforts and acquiring new players. Bobby was promoted from a managerial position to director during their time there.

Bobby also has experience at 888holdings as the US Partner and Marketing Manager, where they successfully executed online sportsbook, casino, and poker B2C marketing strategies. Bobby negotiated and activated a significant sponsorship deal with the New York Jets.

Earlier in their career, Bobby served as the Chief Strategy Officer at BlocSide Sports Ltd., where they developed partnership strategies and launched innovative fan engagement initiatives using digital platforms and blockchain technology. Bobby also worked as the Head of Social Partnerships at bwin.party digital entertainment and as the Business Development Director, Northeast at Wayin.

Bobby's early experience includes working as the VP of Partnerships at EarthQuake Media, where they excelled in experiential promotions, sponsorship activation, VIP relationships, and offline-to-online customer acquisition for partypoker. Overall, Bobby has a diverse and impressive background in marketing and business development across multiple industries.

Bobby Markowitz has a Bachelor of Science (BS) degree in Psychology from the University of Florida. Bobby also holds a Master of Business Administration (MBA) degree in International Business from the University of Miami. In addition to their formal education, Bobby obtained a certification as a US Soccer Federation Grassroots Referee from the Eatern New York State Referee Committee in 2022.

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Timeline

  • Director Marketing Acquisition

    November, 2023 - present