Associate, Content Creation & Social Media - PID1004

What Is Start Proud

Start Proud aims to connect 2SLGBTQ+ students with employers, while promoting the development of 2SLGBTQ+ professionals, and celebrating the achievements and service of those in the community.

We facilitate the professional development of 2SLGBTQ+ students as they transition from school to career in order to build a national network within the community. Our vision is to empower members of the 2SLGBTQ+ community to be Canada’s leaders of tomorrow, where all institutions embrace inclusiveness within the workplace and diversity within the workforce.

About the Role:

TikTok, Instagram, and LinkedIn are your domain. Developing captivating content is your secret superpower. Reporting to the Vice President of Marketing, as an Associate, Content Creation, you will be responsible for developing content on Start Proud's social channels and newsletter. This involves working with the wider marketing team, Executive, and special project leads to develop content that aligns with the organization's events and programming with an aim to drive participation and engagement. Your creative energy and commitment to inclusivity will significantly enhance our program offerings, energize our growth, and contribute meaningfully to our brand development.

In this role you will:

• Develop and implement engaging social media strategies across multiple platforms to grow our online presence, increase engagement, and promote our brand's message.
• Work with the marketing portfolio's graphic design team and copywriters to create and curate compelling content that resonates with our audience, promotes our events and initiatives, and encourages community engagement and conversation.
• Monitor social media metrics to gauge the effectiveness of our strategies, making data-informed decisions to optimize future content and campaigns.
• Stay updated with the latest social media trends and best practices, implementing these insights into our strategies to ensure Start Proud remains at the forefront of social media engagement.

Required Skills and Experience:

Experience:

• Prior experience developing content for an organization (business, not-for-profit organization, campus club, etc.) is required.
• Experience working in a team is important, as this role may involve collaborating closely with other teams within Start Proud, as well as external stakeholders.
• Experience with social media analytics is an asset.

Commitment

• ~6-12 hours per month
• Mandatory attendance at team meetings

Application Instructions:

Please submit your resume via the link above. We thank all applicants for their interest. Only those candidates selected for an interview will be contacted.

Candidates from the 2SLGBTQ+ community or are otherwise marginalized on the grounds of gender expression, gender identity and/or sexual orientation are strongly encouraged to apply. Lived experience as a member of any equity-deserving community is considered a strong asset.

We’re committed to providing accommodations throughout the application, interview, and employment process. If you require accommodation to be at your best, please let us know during the application process.

Why Start Proud?

• Springboard your professional development by gaining valuable experience as part of a national non-profit in a functional area you are looking to grow your skills in. We are here to develop you, even if you have little experience.
• Make an impact in our organization and the community we serve! We are growing and evolving quickly, so there are many opportunities to make a difference.
• Build your network with friendly and supportive 2SLGBTQ+ students and professionals that are eager to support and mentor each other.