Ia Nadirashvili

Ia Nadirashvili currently serves as the Co-Founder and Managing Partner at Bewise Georgia, focusing on supporting SMEs and promoting Sustainable Development Goals through strategic planning and innovative technologies. With a strong academic background, Ia holds multiple degrees, including an MBA in Marketing Management and a BBA in Business Administration. Currently, Ia is also the Head of Business Incubator and a University Lecturer at Caucasus International University, as well as a University Lecturer at BTU • Business and Technology University, specializing in entrepreneurship and retail respectively. Previously, Ia held significant positions in business development, marketing, and operations, including Deputy Director General at Magniti and Executive Director at Majid Al Futtaim, along with extensive experience in roles such as Country General Manager at StoreNext Technologies.