Swap Asia represents the region's leader in Value-Add Services focusing on creating values in the end-to-end device lifecycles for carriers and manufacturers. 

Our core DNA has always been to assist our partners to deepen their relationship with every customer's life using data-driven products and platforms. Reducing their financial exposure and maintaining their position as the market leader in the industry.We make it easier for you to focus where it matters, your customers.


Swap Asia

Swap Asia's headquarters in Petaling Jaya, Malaysia

Andy Tan

Anson Tan

Wong Peng Yew

Veronica Steeven

Raymond Tan

Andrew Shao

The Channel Operations Team at Swap Asia is responsible for managing and optimizing the distribution and logistical processes of the company's value-add services. They ensure seamless coordination across various regions, enabling efficient delivery and support for carriers and manufacturers. This team works to enhance partner relationships and improve end-to-end device lifecycles through data-driven insights, ultimately helping to reduce financial risks and maintain market-leading positions.

Channel Operations Team

The Finance Team at Swap Asia manages the company's financial health by overseeing budgeting, forecasting, and financial planning to support end-to-end device lifecycle services. They handle corporate treasury, accounting, and commercial finance to ensure accurate financial reporting and analysis, enabling data-driven decision-making that strengthens relationships with partners and customers.

Finance Team

The Product and Marketing team at Swap Asia develops and implements data-driven product strategies and marketing campaigns aimed at enhancing customer engagement and retaining market leadership. They work closely with carriers and manufacturers to create value-added services throughout device lifecycles, thereby reducing financial exposure for partners and fostering closer customer relationships.

Product and Marketing

The Business Development and Analysis team at Swap Asia is responsible for identifying growth opportunities and optimizing business strategies to enhance value-added services across device lifecycles. This team utilizes data-driven insights to support carrier and manufacturer partnerships, enabling them to minimize financial risks and maintain market leadership. Members work collaboratively to refine and implement effective business solutions, ensuring a stronger connection with end consumers.

Business Development and Analysis

The Human Resources team at Swap Asia is responsible for overseeing recruitment, employee development, and retention strategies. They ensure that the company attracts and maintains a skilled workforce aligned with its goal of optimizing end-to-end device lifecycles. Additionally, they implement policies that foster a productive and engaging work environment, thereby supporting Swap Asia’s mission to enhance value for carriers and manufacturers.

Human Resources

The Leadership Team at Swap Asia is responsible for setting strategic direction, overseeing operational efficiency, ensuring financial stability, and leveraging data-driven insights to add value throughout the device lifecycle for carriers and manufacturers. This team guides the company in maintaining its market leadership, optimizing services, and deepening customer relationships.

Swap Asia

Org chart

Teams

Channel Operations Team

Finance Team

Product and Marketing

Business Development and Analysis

Human Resources

Leadership Team

Offices

Swap Asia

Org chart

Teams

Channel Operations Team

Finance Team

Product and Marketing

Business Development and Analysis

Human Resources

Leadership Team

Offices

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