Cinthya Lara

Director Of Recruiting Operations at Virtual Latinos

Cinthya Lara has a diverse work experience spanning multiple industries. Cinthya began their career as a Marketing Research Assistant at UNIMER CENTROAMERICA in 2011, before working as an International College Program participant at Walt Disney World in 2012. Cinthya then transitioned to a role as a Senior Editor at XYZ Networks, where they generated content for starmedia.us and managed Google Analytics and SEO.

In 2015, Cinthya became a Marketing Executive at Galderma, where they handled daily sales reports, inventory management, and coordination of events and activities with healthcare professionals. Cinthya then held the position of Coordinadora de Relaciones Públicas y Marketing Interno at Corporación Verde Real, where they managed the company's branding and handled negotiations with international suppliers and clients.

Cinthya's next role was as Jefe de Mercadeo at Empleos GyT Continental, where they directed marketing efforts for assigned products and developed strategies for new product penetration and development. Cinthya then joined Kantar Millward Brown as a Marketing and Communications Coordinator, before moving on to Bloominari as a Digital Marketing and Business Development Strategist. In this role, they utilized their expertise in digital marketing to contribute to business growth. Currently, Cinthya is serving as the Director of Recruiting Operations at Virtual Latinos, where they oversee recruitment and strategic business development initiatives.

Overall, Cinthya's work experience showcases their proficiency in marketing, communications, digital strategy, and business development.

Cinthya Lara attended Universidad Rafael Landívar from 2009 to 2014 where they earned a Bachelor of Science (BS) degree in Marketing and Advertisement. In 2012, they participated in the Disney International College Program at Central Michigan University, specializing in Creativity and Innovation. Prior to their university education, they attended Colegio Guatemalteco Bilingue from 1996 to 2008, although no specific degree or field of study is provided. Cinthya also holds several certifications, including a Talent Optimization Consultant Certificate from The Predictive Index obtained in July 2022. In August 2018, they obtained certifications as a Certified Customer Acquisition Specialist, Certified Email Marketing Specialist, and Certified Customer Value Optimization Specialist from DigitalMarketer. Additionally, they obtained an EF SET English Certificate with a score of 73/100 (C2 Proficient) from the EF Standard English Test in March 2018.

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Timeline

  • Director Of Recruiting Operations

    June, 2020 - present

  • Recruitment Strategic Business Development Manager

    April, 2019