Hae-Seon S. currently serves as VP of Brand and Integrated Marketing at Xapo Bank, a position held since June 2024. Prior to this role, Hae-Seon S. was Senior Director of Brand Marketing and Channel Management at Teknova from May 2022 to February 2024 and Director of Global Brand Marketing at eBay from 2016 to April 2022. Earlier experience includes Brand Management for Dreyer's/Edy's and Skinny Cow Brands at Nestle S.A. from 2013 to 2016, and Brand Marketing Manager in Global Marketing Operations at Samsung Electronics from 2008 to 2011. Hae-Seon S. also worked as Global Marketing Manager at AMOREPACIFIC in 2007-2008. Educational credentials include a BA from Dartmouth College and an MBA from The Wharton School.
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