John DeRaeve

Vice President of Strategic Accounts at Activate

John DeRaeve has a diverse work experience in sales and account management roles. John has held positions at various companies, starting in 1999 and continuing until 2023. Their previous roles include Senior Account Executive at Yahoo! Inc., Account Executive at FishNet Security, and Account Director, Strategic Accounts at Spiceworks. John also worked as Vice President of Strategic Accounts at Activate, where they focused on B2B tech demand generation. Throughout their career, John has developed expertise in account-based marketing (ABM), driving engagement with target accounts, and building relationships with Fortune 500 clients.

John DeRaeve earned a Bachelor of Science degree in Journalism from the University of Oregon, which they attended from 1991 to 1994. John has also obtained several certifications, including the Madison Logic ABM Certification from Madison Logic in March 2021, and certifications in Asking Great Sales Questions, Creating Your Sales Process, Identify Sales Growth Opportunities, and Sales Prospecting from LinkedIn in February 2018.

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