The Ehrenberg-Bass Institute at the University of South Australia is world-famous for its marketing science research. Working with big brands globally, the Institute's research is closing the gap between industry practice and academic theory. The Institute is made up of over 70 academics, higher degree research students and professional staff.

Higher Education

Marketing

Research

Ehrenberg-Bass Institute

Byron Sharp

Zachary Anesbury

Steven Dunn

Nicole Hartnett

Giang Trinh

Ella Ward

Cathy Nguyen

Bill Page

Arry Tanusondjaja

Aaron Michelon

Nick Danenberg

Elizabeth Gunner

Rachel Kennedy

The Marketing and Research Team at the Ehrenberg-Bass Institute conducts cutting-edge marketing science research, bridging the gap between academic theory and industry practice for global brands. Comprised of experienced marketing scientists and research professionals, the team develops innovative methodologies and frameworks to enhance brand growth and consumer understanding, while also organizing events to disseminate findings and foster collaboration within the marketing community.

Marketing and Research Team

Marketing and Research Team

About

Team members