Lars Beurskens

Senior Product Manager at Gumtree

Lars Beurskens has a diverse work experience spanning over several years. Lars currently works at Gumtree.com as a Senior Product Manager, a role they started in January 2022. Prior to this, Lars held the same position at Decision Tech, starting in February 2019.

Before moving to Decision Tech, Lars worked at adidas as a Product Manager for eCommerce. Lars held two different roles at adidas, one as a Product Manager for eCommerce - Delivery from October 2018 to January 2019, and another as a Product Manager for eCommerce - PDP from October 2017 to September 2018.

From 2013 to 2017, Lars worked at RetailMeNot, Inc., where they served as a Senior Product Manager. Lars was responsible for leading the product vision, defining the product roadmap, and collaborating with Agile off-site engineering teams. Lars also successfully implemented A/B and multi-variable tests to improve user experience and conversion rates. Prior to this role, Lars was a Product Manager at RetailMeNot, overseeing the NL and DE business.

Lars began their career in marketing, starting as a Marketing Executive at Haymarket Publishing in January 2012, where they focused on the motoring sector. Lars then worked as a Marketing Executive at Financial Times Business from August 2011 to December 2011. Before that, they held the role of Marketing Manager at ViaIP from March 2010 to April 2011.

During their university years, Lars gained experience as a Student Trainee at Laurens Simonse Groep and also held a part-time position there. Lars was also a Board Member and Coordinator of External Relationships at the Marketing Association Erasmus University Rotterdam, where they managed relationships with partner companies and organized events for students and companies.

Overall, Lars Beurskens has a strong background in product management and marketing, with experience in both e-commerce and media industries.

Lars Beurskens completed their education in a chronological order. Lars first attended Fontys University of Applied Sciences from 2001 to 2005, where they obtained a Bachelor's degree in Marketing with a focus on Sports Economics and Communications. Lars then pursued further education at Erasmus University Rotterdam from 2005 to 2008, completing a Master's degree in Marketing. In addition to their academic qualifications, Lars Beurskens also obtained a certification in Professional Scrum Master 1 from Scrum.org in January 2015.

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Timeline

  • Senior Product Manager

    January, 2022 - present