Cynthia Hibbard

Cynthia Hibbard has a diverse work experience in marketing and communications. Cynthia is currently the Marketing and Communications Director at Hill Physicians Medical Group, where they manage a team to launch promotions and communications to physicians and members. Cynthia has achieved over 400% growth through creative campaigns and has restructured the department, launched new advertising, websites, newsletters, and video news.

Prior to their current role, Cynthia was the Head of Marketing & Communications at CALVIRI, an early-stage start-up focused on cancer vaccines and diagnostics. Cynthia created branding, positioning, and content for the company and analyzed markets for collaborations.

Cynthia also served as the Vice President of Marketing & Business Development at HealthTell, where they identified disease market entry strategies for a novel antibody detection technology. Cynthia has significant experience in the healthcare industry, having worked as the Director of Marketing - Consumer & Professional Marketing at Johnson & Johnson's Lifescan division. In this role, they led a team of managers and developed marketing strategies that increased revenue and market share.

Additionally, Cynthia has experience in the medical device industry as the Director of Marketing Communications at Solta Medical. Cynthia led the development of communication tools to promote cosmetic medical devices to healthcare professionals.

Earlier in their career, Cynthia held the position of President & Director at MarketPro Consulting.

Overall, Cynthia Hibbard has a strong background in marketing and communications, with expertise in the healthcare industry and a proven track record of driving growth and success.

Cynthia Hibbard holds a Bachelor of Applied Science (BASc) degree in Business Administration and Management, General from Purdue University. The specific start and end years of their education are not provided.