Heather Haq

Heather Haq has a diverse background in digital marketing and website development. Heather is currently working as a Digital Marketing Manager at InVue. Prior to this, they were a Principal/Strategist at IQ Digital Consulting, where they provided marketing services for small to medium-sized businesses. Before that, they worked as a Senior Marketing Technologist at BAREFOOT, where they focused on Salesforce Marketing Cloud Automations and website maintenance. Heather also has experience as a Digital Marketing Manager at Integrated ID Systems, Inc. and as a Manager of Digital Marketing, Website Development, and eCommerce at Britax Child Safety. Heather has also worked as a Project Manager at TIAA and as a Digital Marketing Manager at AAA Carolinas. Early in their career, they held roles as a Web Designer and e-Business Associate at AAA Southern Pennsylvania and as a Technical Editor at Firehouse Restaurant Group, Inc. Throughout their career, Heather has demonstrated expertise in various areas of digital marketing, including website creation, optimization, email implementation, social media, paid search, SEO, and analytics. Heather has managed teams, developed strategic initiatives, and improved ROI for multiple brands.

Heather Haq received a Bachelor of Arts (BA) degree in Media Communications from the College of Charleston, where they studied from 1993 to 1998. In addition to their formal education, Heather has obtained several certifications related to marketing and analytics. Heather earned an SEO Essentials Certification from Moz in July 2021 and became a Salesforce Certified Marketing Cloud Email Specialist in 2015 through Salesforce. Previously, in 2012, they obtained certification in ExactTarget MobileConnect. Heather has also pursued certifications in various Google programs, including Google Ads, Google Analytics (for Beginners/Advanced), and Google Tag Manager, although the specific dates of completion for these certifications are not provided.