Kitty O Kennedy, MSc

Kitty O Kennedy, MSc has a diverse range of work experience, starting with their current role as Director of Brand Marketing at KOHO, which they began in July 2022. Prior to that, they held the position of Senior Brand Manager at the same company since January 2021.

Before joining KOHO, Kitty worked as an Account Manager at Reprise Digital from April 2019 to January 2021. During their time there, they handled various brands like Spotify, J&J, Hershey, Allstate, and McCain. Their responsibilities included serving as the main point of contact for agency planning teams and clients, ensuring the success of their paid social efforts.

From February 2018 to September 2018, Kitty held the role of Digital Lead at Danone Early Life Nutrition. In this position, they were responsible for developing and managing digital marketing campaigns for Cow & Gate, utilizing techniques such as paid media, SEO, and PPC. Kitty also oversaw the brand's social media strategy and worked on improving website usability, design, content, and conversion.

Prior to their role as Digital Lead, Kitty was an Assistant Brand Manager Marketing at Danone Early Life Nutrition from March 2016 to February 2018. Their responsibilities included developing long-term strategies and executing 360 marketing plans for DANONE's products and brands in Ireland and Northern Ireland. Kitty also coordinated annual brand planning reviews and managed their implementation through digital campaigns, TV, PR, and in-store support.

In addition to their professional experience, Kitty served as a Marketing Advisor for the Marketing Development Programme from February 2015 to December 2015 as part of their MSc in Marketing Practice.

Kitty O Kennedy completed their education in a chronological order. Kitty attended Abbey Vocational School from 2005 to 2011, where they obtained their Leaving Certificate. Kitty then pursued a Bachelor of Commerce (B.Com.) degree in Marketing from the University of Galway from 2011 to 2014. Subsequently, they enrolled at University College Dublin from 2015 to 2016 and achieved a Masters of Science (MSc) degree in Marketing Practice.

In addition to their formal education, Kitty O Kennedy has obtained various certifications and participated in workshops to enhance their skills. In June 2015, they completed a Negotiation Skills Workshop at Stephen Boyle. In February 2015, they also participated in a Communications Skills Workshop conducted by Carr Communications. Moreover, in September 2014, they became a member of The Marketing Institute of Ireland. Additionally, in May 2014, they attained an Alive Certificate for Volunteering at NUIG (NUI Galway).