Mina Begum

Head Scout at leAD Sports

Mina Begum has a diverse work experience in the sports venture ecosystem and innovation consultancy field. Starting in 2015, they worked as an Innovation Strategist for The Bakery London, where they facilitated successful trials of startups' technology for corporate brands like Google, Jaguar, and Unilever. In 2016, Mina joined Digital Mums as a Marketing/Operations Assistant, where they developed strategies to engage students and graduates through platforms like Snapchat. During the same year, they also worked at L Marks as a Startup Scout, bridging the gap between startups and corporates by identifying and partnering with promising startups. Mina later became the Scouting Manager at L Marks, responsible for curating scouting briefs and presenting technology solutions to clients, as well as implementing new scouting strategies. Their most recent role was as the Head Scout at leAD Sports, an organization focused on supporting early-stage sports tech startups through investment and mentorship. Overall, Mina's experience demonstrates their expertise in scouting startups, facilitating partnerships, and driving innovation.

Mina Begum completed their A Levels at Tower Hamlets College from 2007 to 2009. Mina then pursued their higher education at the University of Greenwich, where they obtained a BA (Hons) degree in Journalism and PR studies from 2010 to 2013.



  • Head Scout

    April, 2019 - present

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