Alexandra Samuilova

Alexandra Samuilova is a seasoned client director with extensive experience in market research and consultancy. Currently at MetrixLab since November 2020, Alexandra has progressed from junior research manager to client director, demonstrating expertise in handling client relationships and research management. Prior experience includes roles as a marketing consultant at Audacious Marine Services and insights executive at Bidfood UK, where Alexandra contributed to key improvements in sales and compliance initiatives. Alexandra's early career features achievements in e-commerce and merchandising at WARINGS Lifestore, where online sales tripled under their contributions. Alexandra holds a Bachelor's degree in Media Studies from the University of East Anglia and is actively engaged in professional development with The Market Research Society.