Larry Berk

Larry Berk has a diverse work experience in the field of data science. Larry is currently working as the Lead Data Scientist at PS AI Labs since February 2020. In this role, they guide a team of data scientists and provides them with the necessary resources to enhance their skills. Some of their individual project contributions include digital media campaign ROI analysis, time series forecasting, statistical analysis of survey data, and graph analysis of consumer tastes.

Prior to their current position, Larry worked as a Principal Data Scientist at Hitachi Vantara from November 2016 to January 2020. Larry collaborated with clients from various industries, such as steel milling, transportation, and semiconductor manufacture, to understand their IIoT problems and develop machine learning algorithms to solve them. Larry specialized in visualization and engineered deep learning and Bayesian algorithms.

Before joining Hitachi Vantara, Larry was a Principal Data Scientist at Acxiom from December 2015 to November 2016. Larry played a key role in the successful launch of Acxiom's anonymous-to-addressable TV service by predicting impactful national look-alike audiences based on first-party data.

Larry also gained experience at The Allant Group, where they worked as the Director of Data Science from July 2015 to December 2015. During this time, they focused on developing and progressing towards a unified analytics and data science platform. Larry also managed a team of data scientists. Prior to their director role, Larry worked as a Data Scientist at The Allant Group from May 2013 to December 2015. In this position, they developed classification and predictive models for local and national TV advertising inventory optimization, using large-scale databases and machine learning libraries.

Larry's earlier experience includes working as an Operations Research Analyst at the US DOT\\Volpe Center from November 1999 to May 2013. Larry was responsible for analytics contributions and designing web tools for FAA policy and budget decision-makers. Larry also served as a project manager for implementing prototype tools.

Larry started their career as an Operations Research Analyst at Sabre Holdings from April 1994 to November 1999. Larry implemented algorithms for trucking, rail, and air freight corporations to optimize their transportation networks. Larry worked on flagship products like SuperSpin(TM) and OptiStop(TM), which involved network optimization and large-scale linear/integer programming.

Overall, Larry Berk has a strong background in data science, with expertise in AI, machine learning algorithms, data analysis, and optimization techniques.

Larry Berk attended Carleton College from 1988 to 1992, where they earned a Bachelor of Arts degree in Mathematics. Following that, they pursued further education at the Georgia Institute of Technology from 1992 to 1993, where they obtained a Master of Science degree in Operations Research. In addition to their academic qualifications, Larry Berk obtained the Project Management Professional certification from the Project Management Institute in October 2006.