Geena Rekus-Krueger

Geena Rekus-Krueger is a highly skilled professional with extensive experience in media sales, operations, and sports management. Currently serving as the Manager Media Sales & Operations for Winter Sports at Infront Sports & Media AG since September 2020, Geena has successfully led significant projects including the IIHF and the IBSF until 2022. As a professional water skier, Geena is a sponsored athlete for HO Sports and a member of the elite German National Team. Geena's past roles include Project Manager for Marketing & Communications at the Organizing Committee for the 2020 IIHF Ice Hockey World Championship and various impactful positions in marketing and media sales at Under Armour and Infront Sports & Media AG. Geena's educational background includes a Master’s in Sports Management and a Certificate of Advanced Studies in Digital Marketing.