Eric Thain

Eric Thain has a diverse work experience spanning various management and leadership roles in the marketing and communications industry. Eric began their career as a Senior Executive at Grey Group in 2001 before moving on to Weber Shandwick, where they served as the Director of the Consumer Practice in Beijing, Shanghai, and Guangzhou. During their time at Weber Shandwick, they significantly contributed to the company's growth and established it as one of the largest communication firms in China. Thain then joined Red Bull as the Communication Director for Marketing in the Asia Pacific and Greater China regions, overseeing crisis management and integrated communications campaigns. Eric later took on the role of Marketing Director for Malaysia, Hong Kong, and Macau, where they achieved record sales and executed substantial marketing campaigns. Thain also served as the Head of Brand, Digital, and Communication at Red Bull, where they achieved record market share and revenue growth. After this, they became the Managing Director and Head of Digital China at LEWIS Global Communications, where they secured lucrative global brands as clients and transformed the company into an agency of the future. Thain's most recent role was at HK Express, where they held various positions, including General Manager of Brand Development and General Manager of Brand and Customer. In these roles, they led teams, developed recovery plans, and drove outstanding revenue growth and brand transformations. Thain's experience also includes being the Managing Director of Optimate, where they spearheaded business start-up activities and secured seed funding. Overall, Thain's work experience demonstrates their expertise in brand development, marketing, communication, and leadership.

Eric Thain received their Bachelor of Laws degree from the University of London between 1998 and 2001, with a focus on Law.