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Cindy Chaifetz

Chief Marketing Officer at Investments & Wealth Institute

Cindy Chaifetz has over two decades of experience in marketing and communications roles. Cindy currently serves as the Chief Marketing Officer at Investments & Wealth Institute, where they lead the design, strategy, and implementation of marketing initiatives. Prior to this, Cindy worked as the Director of Marketing and Communications at the same company.

Before joining Investments & Wealth Institute, Cindy was the Global Director of Marketing, Communications & Branding at TTEC, where they transformed communications, branding, and cultural initiatives across 65 locations globally. Cindy also integrated nine companies over five years and contributed to increased employee engagement and brand awareness.

Cindy's earlier experience includes serving as the Director of Client Services, Advertising & Communications at Bernard Hodes Group, where they helped organizations strengthen their brands through various marketing techniques. Cindy also worked as the Global Account Director, Advertising & Communications at TMP Worldwide and National Account Executive, Advertising & Communications at J. Walter Thompson Worldwide.

Additionally, Cindy has experience at Grant Harrison Advertising, where they worked as a National Account Coordinator, and the Muscular Dystrophy Association, where they served as District Director of Marketing. Cindy also held the position of Regional Marketing Director at Young Judaea and started their career as a Marketing Assistant at Doubleday Entertainment.

Throughout their career, Cindy has displayed expertise in branding, creative development, strategy, and communication. Cindy has a track record of success in enhancing brand awareness and driving business results.

Cindy Chaifetz's education history includes attending Iowa State University, where they earned a Bachelor of Arts degree. The specific field of study is not provided. Another educational institution they attended is Drexel University, but details about their degree or field of study are not mentioned. In terms of additional certifications, Cindy has obtained various certificates through LinkedIn. These certifications include "Artificial Intelligence for Marketing," "Inclusive Leadership," "UX Research: Journey Mapping," "B2B Go-to-Market Strategy: How to Transform Your Business," "CMO Foundations: Creating a Marketing Culture," "Counterintuitive Leadership Strategies for a VUCA Environment," "Customer Experience: Journey Mapping," "Diversity, Inclusion, and Belonging," "Email Marketing: Strategy and Optimization," "Introduction to Business Analytics," and "Psychological Safety: Clear Blocks to Innovation, Collaboration, and Risk-Taking." The obtained year for these certifications is 2023, with the months varying between January and February. Additionally, Cindy acquired a certification in "Remarketing Strategies with Google Ads and Analytics" in December 2022.

Links

Previous companies

TTEC logo

Timeline

  • Chief Marketing Officer

    January, 2020 - present

  • Director Of Marketing And Communications

    February, 2019

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