Ellie Norman

Ellie Norman has a diverse work experience spanning various industries and roles. In their current role as the Chief Communications Officer (CCO) at Manchester United, they are responsible for fan engagement, brand and creative, content, media relations, and public affairs. Ellie'sobjective in this newly created role is to bring fans closer to the club and build meaningful relationships with both core and casual fans worldwide.

Prior to joining Manchester United, Ellie served as a Non-Executive Director (NED) at The Marketing Society. In this position, they contributed their expertise and insights to the organization.

Before that, Ellie held senior positions at Formula 1, including Global Director of Marketing and Communications. Ellie reported directly to the CEO and led a team of 63 employees. Ellie'sresponsibilities included overseeing marketing and communications efforts for Formula 1's annual races in 23 countries across 5 continents, with a viewership of 433 million in 2020. Earlier in their tenure at Formula 1, they served as the Director of Marketing.

Additionally, Ellie has experience working with Virgin Media, where they held the role of Head of Advertising and Sponsorship. Ellie managed a multi-million-pound budget and led a team of 10 employees. Ellie'sresponsibilities included driving brand awareness and demand through sponsorship properties and marketing campaigns. Ellie also served as the Head of Advertising and Online at Virgin Media, leading strategy and implementation for offline and online campaigns.

Earlier in their career, Ellie worked at Honda Motor Europe, where they held several roles, including European Communications Manager, Interim Head of Marketing, and Marketing Communications Executive. In these positions, they developed and executed brand and product launch strategies across multiple European markets and managed communication teams.

Ellie's professional journey began at Nexus, where they worked as an Account Manager, serving Honda Motor Europe's pan-European launch material needs. Ellie also worked as an Account Executive at Bluehawk Design Ltd and started their career as a Marketing Assistant at Janina International.

Overall, Ellie Norman has a strong background in marketing, communications, and brand management, with experience in various industries and leadership roles.

Ellie Norman has a diverse educational background with a strong focus on marketing and organizational leadership. Ellie'seducation history includes the following:

- In 2022, Ellie attended "The Marketing Leadership Masterclass" for a short period without obtaining a degree. Ellie'sstudy was centered around organizational leadership.

- Also in 2022, they completed the "Marketing Week Mini MBA with Mark Ritson" program, earning a mini MBA degree with a specialization in marketing.

- In 2020, Ellie participated in "The Marketing Academy" and received a fellowship. The field of study for this program is unspecified.

- In 2012, they completed the "Marketing Leadership Programme" offered by The Marketing Society.

- In 2004, Ellie received a merit in the Foundation Certificate from The Institute of Practitioners in Advertising (IPA). No specific degree is mentioned in this certification, but it indicates their knowledge in IPA.

- From 1991 to 1999, Ellie attended Weald of Kent Grammar School for girls, where they studied biology, geography, and math.

In addition to their education, Ellie obtained a certification in July 2022 from "The Marketing Leadership Masterclass (DN)" at The Marketing Leadership Masterclass institution. The exact nature of this certification is not provided.