Whitney Demercurio

Whitney DeMercurio has a strong background in account management and marketing. Whitney worked at The Marketing Arm from 2008 to the present, starting as an Account Coordinator and advancing through various positions. In their role as Vice President, they led a client portfolio including Citrix, Morgan Stanley, Goodyear, Kohler, WNBA, DraftKings, MilkPEP, and Hilton. Whitney focused on achieving ROI through integrated marketing plans and partnership strategies. As a Global Account Director, they directed cross-functional teams for Hilton, Tru by Hilton, and MilkPEP, overseeing multi-million dollar agency billings. Prior to that, DeMercurio held positions as Account Supervisor and Account Executive, where they managed AT&T's Olympic marketing program. Whitney also worked as a Graduate Assistant at CBS Collegiate Sports Marketing and as an Athletic Department Marketing Intern at Texas Christian University.

Whitney DeMercurio earned their Bachelor of Science degree in Advertising and Public Relations from Texas Christian University, where they attended from 2002 to 2006. Following that, they pursued a Master of Business Administration with a focus in Master of Sports Administration at Ohio University from 2006 to 2008.